Turn Busy ERP Data into Live Google Sheets. Zero API Limits.
Fully Custom Automation | API-Based Reverse Data Flow | 99.99% Uptime
Stop dealing with broken exports, Google API quotas, and 429: Too many requests errors. Whats91 provides a structured, server-driven data engine that seamlessly connects Busy Accounting Software to Google Sheets.
Reverse Flow Architecture
Bypasses Google API limits
Stable connection. Sheet pulls data on demand—no push limits!
| Feature | Traditional | Whats91 |
|---|---|---|
| Data Movement | Pushes to Google (Unstable) | Sheet pulls from Server (Stable) |
| Google API Limits | Fails when quotas reached | Bypasses push limit entirely |
| Data Structure | Fixed, predefined columns | 100% custom SQL queries |
| Uptime & Reliability | Breaks on high-frequency | 99.99% Uptime Infrastructure |
| Multi-Company Logic | Data often gets mixed | Strict company isolation |
The Reverse Flow Architecture: Smart & Stable
Most basic integrations push data directly from Busy to Google Sheets. The moment you hit Google's write quota (60 requests per minute), the system breaks. We engineered a completely different approach. Your Busy ERP data is processed securely on our API server. A custom Google Sheet Add-on then pulls the structured data on demand—bypassing Google's push limits entirely.
Why Enterprise Users Choose the Whats91 Method
See how our reverse API flow compares to traditional push-based integrations
| Feature | Traditional Integrations | Whats91 Reverse API Flow |
|---|---|---|
| Data Movement | Pushes to Google (Unstable) | Sheet pulls from Server (Stable) |
| Google API Limits | Fails when quotas are reached | Bypasses push limit entirely |
| Data Structure | Fixed, predefined columns | 100% custom SQL queries |
| Uptime & Reliability | Breaks on high-frequency syncing | 99.99% Uptime Infrastructure |
| Multi-Company Logic | Data often gets mixed | Strict company & financial year isolation |
Google Sheets API Limit
Google's API has a strict 60 requests/minute quota. Traditional push-based integrations hit this limit and fail. Our reverse flow architecture bypasses this entirely.
Fully Custom Query System
You are not restricted to rigid, predefined reports. Extract the exact data you need, structured exactly how you want it.
Custom SQL Generation
Build advanced logic to pull ledger data, outstanding reports, or stock movement.
No rigid, predefined reports—extract exactly what you need.
Granular Filtering
Filter dynamically by customer, date range, voucher type, or specific business rules.
Complete control over your data extraction logic.
Secure & Isolated
Data runs through a dedicated API endpoint with token-based access.
Your Busy data stays protected with role-based query restrictions.
What Can You Build With Live Busy Data?
With a reliable data flow, businesses can automate their entire reporting workflow without manual Excel exports
Live Sales Dashboards
Track revenue and targets in real-time
Automated Outstanding Reports
Keep credit and collection teams updated instantly
Customer Performance Sheets
Evaluate buyer behavior and purchasing trends
Custom MIS & Management Reporting
Combine multi-company data into a single executive view
Enterprise-grade data security
Token-Based Access
Secure API authentication
Role-Based Queries
Restrict what can be fetched
Data Isolation
Company-wise separation
Dedicated Endpoints
Your own API URL
Who this is for
Distributors & Wholesalers
High-volume data sync needs
Manufacturing
Complex production & stock tracking
Logistics & Transport
Real-time dispatch monitoring
Retail Chains
Multi-location data consolidation
We handle everything for you
Analyze Your Data Needs
We identify which Busy data you need in Google Sheets
Build Custom API Endpoint
Create dedicated queries and data structure for your use case
Install Google Sheet Add-on
Deploy the custom Apps Script to your Google Sheet
Go Live & Automate
Start syncing data without API limit errors
Typical timeline: 5-7 business days from signup to live data
Frequently Asked Questions
Connect Busy Software to Google Sheets the Smart Way
Stop exporting manually. Stop worrying about automation failures. Upgrade to a stable, custom-built API data engine today.